social stars
GlossaryLive searches out the biggest industry influencers, for an insightful look at their strategies for success. What is their secret? How did it start? What rules do they live by? Listen to what works & what fails according to these social media stars & master influencers.
CHELSIE DOWNIE
Meet Chelsey Downie, a UK-based nail technician and social media influencer whose journey is nothing short of inspiring.
ZOE POCOCK
With over 100k Instagram followers, Zoe Pocock is an essential watch for anyone interested in the intersection of nails, creativity, sustainability, and business growth.
ISMAEL CAMERO
Ismael Camero is traversing the world, sharing & showcasing his nail art techniques both as an educator and champion flat art freehand and 3D mixed media fantasy nail artist.
THAO NGUYEN
Thao Nguyen moved into practicing acrylic nails in the 11th grade and later apprenticed at a family friend’s salon. Now a successful educator and content creator, Thao shares her secrets to social media success.
MR LUIS
Mr. Luis’ nail designs can be been seen parading red carpets at the Oscars, SAG Awards, Grammys, Latin Grammys, and runways at New York Fashion Week. Here he explains the start to his nail and social media success.
ANASTASIIA MOROZOVA
Learn up-to-date ideas on how and when to post to get maximum exposure from champion nail tech and artist, Anastasiia Morozova of Ukraine. With over 130K followers, a huge trophy cabinet from global nail competitions, front cover editorials and a wealth of nail art tutorials, Anastasiia boasts an extensive library of viral nail videos. Here, Anastasiia shares her expert ideas to getting your content seen.
TAMMY KOSLOWSKI
Tammy Koslowski shares the hints and tips that have helped her grow her social media following to over 122K as she evolves her nail business into its latest incarnation as a community hub in Glasgow for all things beauty. Giving us lots more advice and ideas, the House of Naf! content creator manager, Lauren Nelson reveals her hot tips for positive posting and finding the sweet spots when posts are most popular.
COURTNEY CANTWELL
Courtney Cantwell, reveals her secrets to a “confident post” and how she built her social following to over 120k.
CHANTELLE VERMONT
Find out why Chantelle Vermont has inspired over 100k followers with her nails expertise and business, Clawgasmic.
TINO VO
With a following on Instagram alone of 286K, Tino Vo trained in nails 13 years ago when taking a Tammy Taylor course. Already an artist in life, he was struck by how beautiful a pink & white sculptured set of nails was & the positive response his nail designs attracted. With a mission to share his unique nail styling, Tino moved deeper into the nail world & is now a highly regarded & sought after nail designer & educator.
MICHELLE SOTO
Michelle Soto, by 16 years of age in Puerto Rico, was already trained & had built up experience working in a salon. Now, over 20 years later, AKA chellys_nails is one of the inspiring brains & creatives behind the Valentino Beauty Pure nail brand, who is creating a social media nail storm.
LEAH CANDILIERE AKA Noodle Yess
Learn how Leah Candiliere grew her social audience to more than 350K and when she became the infamous Noodle_Yess.
CRIS GHERMAN
Learn how Cris Gherman became a social media sensation from tattooing his own fingernails and his advice on what gets ‘the bots’ to notice you.
JENNY BUI
Jenny Bui AKA, the Queen of Bling, talks nails in NYC. Having run salons for over 20 years, Jenny shares her ideas , insights, career highs and lows and tips on how she grew her following to over 1 million.
ALISON MARTINEZ
Confidence is key and Alison Nicole not only has it, but promises to build it up in her students too. Meet this social media influencer, educator and artist, who’s high and happy energy attracts a huge following.
KIRSTY MEAKIN
Nail artist & influencer, Kirsty Meakin reveals how she built her global reputation before social media & how she uses SM to further grow her reach. With 1.7 million views on YouTube and over 200,000 IG followers, Kirsty gives valuable insight on dealing with trolls, how to manage the downside & shares how to make social media work for you, your business & your mental health.
VIVIAN RAHEY
Vivian Rahey of Pampernailgallery.com, has fashoined a nail brand that handcrafts reusable, collectable nail art creations onto full cover, wearable art for nails from a huge gallery of capsule collections & bespoke designs from top class nail artists.
APRIL RYAN
Learn how this entrepreneur and CEO of Red Iguana grew her social media following to over 300k while also growing a multi-million dollar business.