GlossaryLive Pro Tips Lineas Finas y Perfectas Michelle Soto
09 May
Pro Tips, Season 11

Lineas Finas y Perfectas

Lineas Finas y Perfectas

Si estás teniendo problemas para crear líneas finas y consistentes con tu esmalte en gel o pintura, podría deberse a cómo cargas tu pincel. En lugar de sumergir el pincel y sacarlo, lo cual puede crear un montón de pintura, intenta agarrar la punta del pincel y pasarlo a lo largo de toda la pintura. Este método asegura que el pincel esté uniformemente cargado con pintura, evitando que se forme una bola en la punta, y así te permitirá lograr líneas precisas, limpias y nítidas con tu pincel delineador fino.

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GlossaryLive Pro Tips Michelle Soto Perfect Fine Lines
15 Mar
Pro Tips, Season 11

Perfect Fine Lines

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Perfect Fine Lines

If you're having trouble achieving fine, consistent lines with your gel polish or paint, it might be due to how you load your brush. Instead of dipping the brush in and pulling it out, which can create a blob of paint, try grabbing the tip of your brush and streaking it all the way down the length of the paint. This method ensures that the brush is evenly loaded with paint, preventing it from balling up at one end and allowing you to achieve precise, clean, crisp lines with your fine liner brush.

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GlossaryLive Freestyle Nail Art Raindrops of Sunshine Eric Vega
18 Feb
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Raindrops in Sunshine

Raindrops in Sunshine

For a jaw-droppingly simple way to create magnificent designs, artist Eric Vega has utilized the airbrush gun to spray a color-fade across his nail canvas. Once ready, choosing a vivid, contrasting color to create an abstract design really makes this scene pop. By adding drops of clear gel and curing, this nail gives the impression that raindrops have been frozen in time. So simple, yet so exquisite.

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GlossaryLive XXtreme Nails Art Love Is in the Air
02 Feb
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Love Is in The Air

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Love Is in The Air

Award-winning nail artist, Petra Szabo, AKA @fairynailsbypetra, has won a host of medals for her artwork and boasts the title, Nail Technician of the Year 2023 and Nail Bar Of The Year 2019. In this video, Petra presents a stunning Valentine’s design. Showcasing a series of techniques and specialist brush strokes, Petra creates skillful effects across the nail as she builds up the nail design.

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GlossaryLive Salon Stopover Michaela Salon
02 Feb
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Michaela Salon

Michaela Salon

Residing in Marseille, Michaela Malinová has been running Michaela Salon for the past seven years. The salon serves as a tribute to her passion for nails, showcasing her competition works, trophies, medals and diplomas. With 15 years of experience in the nail industry, Michaela is not only a COD nail brand trainer and distributor for Krista Paulitti in France, but also an accomplished international competitor. Among her victories are 1st place wins at Aquarelle, Golden Hands of Bohemia 2013, Bling Nails, Czech Nail Cup 2017 and 3rd place Invent A Nail Shape, Nailympia 2023. She excels in sculpting extreme nail shapes and hand painting flat art, and for the past three years she has been a judge for the International Czech Nail Cup competition.

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Exciting Expansion: Sweet Squared Welcomes Footlogix, Artistic, Famous Names, Belava & Footsie to its Vast Salon Pro Brand Portfolio

Article by Alex Fox | Published in 2024

From February 5, 2024, Sweet Squared, UK-based professional nail, hair and beauty distributor, is thrilled to embrace the addition of Footlogix, Artistic Nail Design, Famous Names, Belava, and Footsie to its esteemed brand portfolio. This strategic move follows Sweet Squared securing the distribution, education and support rights for these brands from its industry colleagues at Louella Belle. “Our unwavering commitment to providing best-in-class products, services, and education to professionals like yourself drives us,” enthuses Samantha Sweet. “Through this collaboration with these exceptional brands, we see an exciting opportunity to elevate the level of service we provide to salon professionals and their clients. “We extend heartfelt gratitude to Jamie and Darren Crook, alongside the entire Louella Belle family for their dedicated efforts in nurturing these brands in the UK and Ireland over the past few years. With gratitude, we receive these brands in excellent condition, and we convey our deepest love and respect to everyone at Louella Belle.”

Jamie and Darren Crook of Louella Belle, express, “It’s been a pleasure to partner with Footlogix, Artistic, Famous Names, Belava, and Footsie over the years. We are immensely proud of growing these brands and feel that now is the perfect time for our friends at Sweet Squared to take them to the next level while we focus on other new and exciting opportunities. “We’ve known Samantha and Samuel Sweet for over 20 years and the reputation they’ve built within the nail industry is second to none. We are confident that our customers will benefit from their outstanding service, product ranges and education for which Sweet Squared is so well known. “Finally, we would like to pay tribute to our late mother and founder of Louella Belle, Lisa Crook. We know that she will be looking down, excited to watch the brands continue to grow in their new home!”

Samuel and Samantha Sweet are equally excited, as Samuel states, “We are a company founded for and dedicated to the professional. We are beyond excited to start serving our patented ‘love and respect’ to the professionals devoted to these brands.”

With new opportunities on the horizon and a growing fulfilment business, the decision to entrust the brands to Sweet Squared, industry friend and competitor for over two decades, was a natural one for Jamie and Darren Crook. The team at Sweet Squared consistently seeks ways to enhance its service to professionals, and the inclusion of additional brands from Louella Belle presents an exciting chance for salons and clients to explore new and complementary systems and treatments. This acquisition also introduces Louella Belle’s professional customers to brands that Sweet Squared has already successfully embraced, creating a mutually beneficial situation – a true win-win.

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GlossaryLive Freestyle Nail Art Angela Arigò Fashion Florals
22 Jan
Freestyle Nail Art, Season 10

Fashion Florals

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Fashion Florals

The one-stroke painting technique is popular with nail artists, since once mastered, it can bring a nail design to life quickly. Italian nail artist Angela Arigó blends the one-stroke technique with matte and gloss creating a stunning floral presentation onto the nail inside a captivating color palette. Get inspired by this floral design, which is bound to excite your clients in the coming spring.

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GlossaryLive Freestyle Nail Art Dominique Sharpe Touch of Tweed
05 Jan
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Touch of Tweed

Touch of Tweed

In celebration of the winter season, UK-based nail artist Dominique Sharp showcases her interpretation of the fabric tweed in a nail design style. Quick and easy nail art is created using various gel polishes with the dry brush and foil transfer techniques. This is a great design to add to your menu this season.

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Metallic Sweater

tag that trend

Alisha Rimando

Global educator, champion nail artist and session stylist, Alisha Rimando shares a quick, yet stylish design that takes just minutes to create for maximum effect when creating party-themed, seasonal nails.

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Nail Trends 2024

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Nail Trends 2024

Nail & Beauty Biggest Trends of 2023 & What’s Hot For 2024

Article by Alex Fox | Published in 2023

BEAUTY PIE has released its 2024 Beauty Trends Report, and reveals the top 10 beauty trends that ruled in 2023, as well as the hottest skincare, make-up, hair, body and wellness, and nail trends that are set to be everywhere in 2024.

Now in its second year, experts at the luxury beauty buyer’s club, Beauty Pie, analysed millions of data points for over 300 different trends to create the report, and reveals press on nails, Barbie make-up and heatless waves are three of the biggest trends that shaped the world of beauty in 2023. Looking ahead to 2024 – The Scandi hairline, preppy bob and espresso make-up all feature in the top 10 biggest trends for the new year. Get Ready For The Biggest Nail Trends For 2024 The research shows chrome is here to stay, with lavender chrome nails seeing a popularity increase of 369%, oyster nails have gone up by 161% and nude chrome nails have increased by 128%. The classic French mani also features, but with a twist, as neon French tips, metallic and double French tips all appear in the ranking.

Chocolate Milk Nails

+1,350% @theglitternail

Lavender Chrome Nails

+369% Worn by @beauty_adept Nails by @marmaladenails

Milk Bath Nails

+286% @otakunailtech

Neon French Tip

+189% @gisul_nailedit

Oyster Nails

+161% @thenailwitch

Nude Chrome Nails

+128% @nails.byshadow

Balletcore Nails

+109% @tamaradilullo

Pistachio Nails

+107% @paintedbyjools

Metallic French Tip

+45% @facile.nails

Double French Tip

+45% @ms23beauty

Let’s Review 2023’s Biggest Beauty Trends

Beauty Pie analysed the popularity of different trends on social media platforms and Google to discover the biggest trends of 2023 – combining the total number of TikTok views, Instagram posts, Pinterest boards and the annual search volume on Google over the past 12 months for each trend. Press-on nails have come a long way since they were last popular in the late noughties and with almost 8 billion total engagements, they’re the ‘number one’ biggest beauty trend of 2023 according to the study. This temporary nail art trend quickly sky-rocketed in popularity after Kim Kardashian revealed on Instagram that her iconic stiletto-shaped French mani was all thanks to artificial ‘stick-on’ nails. Since then, the nail trend has been popping up on perfectly manicured hands around the world and has even been spotted on the runways of global fashion weeks. Curtain bangs, with over 4.2 billion engagements is the second biggest beauty trend that’s been everywhere this year, and just behind, with 3.1 billion engagements, is glass skin. Other trends in the top 10 include micro-needling, lymphatic drainage, ceramides and faux freckles.

Top 10 Biggest Beauty Trends of 2023

1. Press-on nails – 7,907,169,916 total engagements

2. Curtain Bangs – 4,214,738,547 total engagements

3. Glass Skin – 3,101,564,216 total engagements

4. Microneedling – 1,710,737,723 total engagements

5. Chrome nails – 1,504,317,315 total engagements

6. Barbie make-up – 1,200,762,049 total engagements

7. Heatless waves – 1,100,086,904 total engagements

8. Lymphatic drainage – 1,001,693,834 total engagement

9. Ceramides – 688,556,835 total engagements

10. Faux freckles – 608,406,040 total engagements

Are you Ready For 2024’s Biggest Beauty Trends

To discover the ingredients, products, techniques, and approaches that will be trending in 2024, Beauty Pie’s research team tracked and analysed Google search volume for hundreds of new trends. By calculating the total number of Google searches over the past six months and comparing it to the previous six months, the beauty experts have revealed, which ones are seeing the biggest spike in popularity in the run-up to 2024.

The Scandi hairline is the top trend that the experts expect to see everywhere next year. Made popular by the likes of Matilda Djerf, the coloring trend involves adding lightener onto the hair that naturally falls onto your face. The result? Better framed features and an instant pop of color to give that Scandi cool glow. Google searches for Scandi hairline have surged by 6,748% ahead of 2024, so it’s definitely one to watch.

Other hair trends also dominate the top 10 – in fact almost half of the trends in the ranking are related to hair styles. The butterfly bob has seen popularity spike by 466%, interest in the preppy bob has increased by 311% and vanilla chai hair has also seen a 257% surge in Google searches ahead of 2024.

Cherry cola lips (+2,215%), espresso make-up (+678%) and balletcore make-up (+253%) are three make-up looks in the top 10, and chocolate milk nails (+1,350%), lavender chrome nails (+369%), and milk bath nails (+286%) are three nail trends that are set to influence 2024.

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The BEAUTY PIE - Trends Report
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