UPGRADE TO PREMIUM TO WATCH THIS VIDEO
video and so much more educational content.
Industry, nails and everything in-between
Industry, nails and everything in-between
Want to see your salon featured in an episode of Salon Stopover? We are looking for fabulous salons & unique services to showcase from around the globe. Contact us for details.
Want to see your salon featured in an episode of Salon Stopover? We are looking for fabulous salons & unique services to showcase from around the globe. Contact us for details.
Are you a beauty professional looking to streamline your booking process and expand your client base? Or perhaps you’re a client seeking a hassle-free way to book appointments with top-notch beauty experts? Look no further than Beauterra – the revolutionary new app designed to simplify communication and booking between beauty artists/aestheticians and clients.
Launched on September 4, 2023, Beauterra is a free-to-use platform that caters to a wide range of beauty services, including nail, hair, barbering, brows, lashes, make-up, massage, and aesthetics. Whether you’re a seasoned pro or a newcomer in the industry, Beauterra offers a seamless experience for both parties.
For beauty professionals, listing services and appointment times is a breeze. Simply download the app, register with your expertise, provide your business address, or specify mobile services and covered areas. Once registered, you can easily manage your availability through the integrated calendar, importable from your smartphone’s calendar app. Additionally, you can showcase your work through photos, allowing clients to explore your styles and offerings before booking.
“The listings and bookings calendar reduces the need for multiple apps and simplifies the experience for both artists and clients,” says Natalie Lomakina, the visionary behind Beauterra. Natalie’s personal struggle to find a reliable nail artist inspired her to create a platform that connects clients with independent beauty professionals seamlessly.
Development for Beauterra began in May 2023, with Natalie, joined by co-founder Andreea Simona Ignat, an award-winning nail artist, and Valery Ponomarenko, a seasoned mobile app developer. Together, they envisioned a platform that caters to the diverse needs of both beauty professionals and clients.
Beauterra not only simplifies the booking process but also prioritizes user experience. Clients can easily browse through a list of beauty professionals, check their availability, and make bookings with just a few taps. The app also includes a client rating system, allowing users to leave feedback for fellow professionals.
“With Beauterra, we aim to create a beauty universe where every enthusiast – pro or client – can fulfil their beauty and wellbeing goals via a single app,” cites Natalie.
But Beauterra doesn’t stop there. The team behind the app is constantly innovating, with plans to introduce new features such as auto-booking, salon bookings, subscription services, and the ability to buy and sell courses all coming soon to the platform. Beauterra is not just an app; it’s a comprehensive solution that revolutionizes the beauty industry.
So whether you’re a beauty professional looking to expand your clientele or a client seeking top-tier beauty services, download Beauterra today and experience the future of beauty booking. Say goodbye to tedious booking processes and hello to a world of beauty at your fingertips.
Kirsty Meakin is one of the most renowned nail artists in the world today. With over 100 nail accolades, including Social Media Star of the Year 2021, Nail Artist of the Year 2012 and UK Nail Professional of the Year 2010, Kirsty has also been nominated for Nail Artist of the Year at the American Influencer Awards 2019.
Kirsty has been honing her nail skills for over 20 years after uncovering her creative powers at a Youth Training Scheme. The advancement of nail products has allowed Kirsty to explore her ability and passion for nail art and she is vastly recognised for her freehand and 3D nail art skills.
Kirsty’s innovative creations have been exhibited at the V & A museum art gallery in London after Kirsty was commissioned to do a nail art piece for the “power of making” exhibition. Kirsty is passionate about educating nail technicians and provides a wide range of courses for qualified technicians to push their skills further to be the best they can be. Kirsty has a busy and vibrant Youtube channel, which allows her to teach and inspire worldwide with no constraints. She has simultaneously expanded the Kirsty Meakin Brand to include a clothing line, gel polish system, and a host of professional accessories and products.
Experiment with mixing and matching different colors and sizes of gems to create a truly unique and eye-catching manicure. Whether going for a bold and dramatic look or something more subtle and understated, anything is possible now you have a wealth of homemade crystal at your disposal.
Do you have questions for the artist? GlossaryLive will present a LIVE interview with this artist. Email your questions to be featured during the Q&A session.
Kirsty Meakin is one of the most renowned nail artists in the world today. With over 100 nail accolades, including Social Media Star of the Year 2021, Nail Artist of the Year 2012 and UK Nail Professional of the Year 2010, Kirsty has also been nominated for Nail Artist of the Year at the American Influencer Awards 2019.
Kirsty has been honing her nail skills for over 20 years after uncovering her creative powers at a Youth Training Scheme. The advancement of nail products has allowed Kirsty to explore her ability and passion for nail art and she is vastly recognised for her freehand and 3D nail art skills.
Kirsty’s innovative creations have been exhibited at the V & A museum art gallery in London after Kirsty was commissioned to do a nail art piece for the “power of making” exhibition. Kirsty is passionate about educating nail technicians and provides a wide range of courses for qualified technicians to push their skills further to be the best they can be. Kirsty has a busy and vibrant Youtube channel, which allows her to teach and inspire worldwide with no constraints. She has simultaneously expanded the Kirsty Meakin Brand to include a clothing line, gel polish system, and a host of professional accessories and products.
Do you have questions for the artist? GlossaryLive will present a LIVE interview with this artist. Email your questions to be featured during the Q&A session.
Kirsty Meakin is one of the most renowned nail artists in the world today. With over 100 nail accolades, including Social Media Star of the Year 2021, Nail Artist of the Year 2012 and UK Nail Professional of the Year 2010, Kirsty has also been nominated for Nail Artist of the Year at the American Influencer Awards 2019.
Kirsty has been honing her nail skills for over 20 years after uncovering her creative powers at a Youth Training Scheme. The advancement of nail products has allowed Kirsty to explore her ability and passion for nail art and she is vastly recognised for her freehand and 3D nail art skills.
Kirsty’s innovative creations have been exhibited at the V & A museum art gallery in London after Kirsty was commissioned to do a nail art piece for the “power of making” exhibition. Kirsty is passionate about educating nail technicians and provides a wide range of courses for qualified technicians to push their skills further to be the best they can be. Kirsty has a busy and vibrant Youtube channel, which allows her to teach and inspire worldwide with no constraints. She has simultaneously expanded the Kirsty Meakin Brand to include a clothing line, gel polish system, and a host of professional accessories and products.
Do you have questions for the artist? GlossaryLive will present a LIVE interview with this artist. Email your questions to be featured during the Q&A session.
In the ever-evolving landscape of retail, adaptation is not just a strategy, but a necessity. For one niche distributor of premium nail products, Gina Silvestro of Gel Essentialz, this journey has been both exciting and transformative. What started as a modest online store nestled within the confines of a salon has now blossomed into a bustling distribution center, offering a unique shopping experience for both online and in-person customers.
“Previously, the distribution business operated as an online store, with the office and stockroom situated in the lower level of the salon,” relays Gina. “Initially specializing in Akzentz, the business now offers Erica’s, Profiles, Luminary, HD Pro, Light Elegance, Ugly Duckling, Staleks, Nippon Nippers, Kokoist & Nail Thoughts brands, therefore, as it’s burgeoned we needed more space, which prompted a search for new premises.”
The quest for a new location led Gina to a serendipitous discovery. “The building adjacent to my residence was up for lease. Formerly a real estate office, its layout and potential were ripe for transformation into a vibrant storefront. And so, we breathed new life into the space and fashioned it into a new nail distribution store.
“Situated just two miles from the salon, the new storefront seamlessly complements the established business. With a dedicated shipping room, offices, and ample retail space, it offers a welcoming environment for customers to peruse products. Moreover, the proximity to the salon facilitates synergistic opportunities, fostering cohesion within our operations.
“Speaking of the salon,” Gina continues. “It remains an integral part of our enterprise, housing six full-time nail techs and one hair stylist with the lower level serving as warehouse storage. Additionally, the salon serves a dual purpose as a classroom, where we conduct hands-on classes on Sundays and Mondays.”
Speaking of her commitment to customer care, Gina emphasizes, “At the heart of the business lies a steadfast commitment to quality and customer satisfaction. Specializing exclusively in 100% gel nail products, the team takes pride in offering unparalleled expertise and guidance. With a team of dedicated professionals trained to assist customers in selecting products tailored to their needs, as well as providing comprehensive product knowledge and troubleshooting support, we strive to exceed expectations.”
Taking up nails in 1990, Gina was working full-time as a nail tech at the age of just 17. Hungry for knowledge and skills, Gina’s career has seen her collaborate with renowned artists, grace the nails of A-list celebrities, work as an global educator, international judge and feature in numerous industry magazines. Adding a newly fashioned distribution business alongside her salon and academy Gina, alongside daughters Miranda and Madison, provides high quality gel nail products with continuing support and education. “My goal is to continue building this business offering the highest quality gel nail products and supporting education to nail pros in my area. As I’ve learned over the years, when you are truly passionate about your career the possibilities are endless,” Gina asserts.